Dr. Dieter Markert: The New Turbo Protein Diet

German author Dieter Markert, renowned diet expert, wanted the cover of his newest book to convey lightness. Knowing in advance that your target audience is women, I thought that nothing would be more natural than using colors associated with the female universe. I purposely placed the in an ascending and descending line to accentuate its message (“Stop yo-yo dieting forever”).

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